Introducing the founders of OPV beauty; sisters Opeyemi and Bukola are not holding back when it comes to celebrating diversity in the beauty business.
From the latest makeup trends, to everyday ‘no makeup’ makeup looks, and even throwback makeup looks that are making a comeback, OPV Beauty has all of this covered with their newest range launches that have arrived just in time for you to achieve the hottest summer looks.
OPV Beauty, spearheaded by sisters; Opeyemi and Bukola Adeyemo, is a beauty brand birthed by the duo to champion inclusivity in makeup. Explaining why they decided to launch their brand, the founders said, via their website: “As sisters growing up together, we were captivated by the beautiful people in glamour magazines. And we dreamed about creating a beauty brand of our own that would serve people of all ethnicities.”
“We started OPV Beauty to finally provide a brand that would be inclusive of all skin tones. At the time, most brands didn’t offer any options for people of diverse ethnicities.” And the sisters have done exactly that. The founders are rightly proud of their inclusive, ethical beauty movement.
OPV is all about encouraging you to feel beautiful no matter what beauty standards have been set by the world, because “we’re all born to be beautiful.”
“We’re all born to be beautiful.”
Their newest beauty ranges give a confident nod to current beauty trends. Their glitter glow is versatile and can be used on both your foundation and your bare skin to give you that viral ‘glazed doughnut’ glow look, if that’s a look you’d like to emulate. A cute trick is to pop a little bit of the glitter gloss on your cupid’s bow to make your lips look fuller and plump.
For achieving the bright inner eye accents that we are seeing everywhere, you’re going to need their neon loose pigments, perfect when paired with their mixing drop to create a stronger finish for cut creases or a bold liner.
Who doesn’t love a good rosé lip? Get this look with their new matte liquid lipstick, it lasts up to eight hours and comes in a shade called Talk Dirty. For a smooth, long-lasting finish, the insider hack is to use a sugar scrub on your lips before applying your lipstick.
Finally, achieve a legendary cat eye look with a twist. This one is a must for fans of a good eye flick. Create the look with OPV Beauty’s TikTok Metal & Liquid glitter liner. The liners are water based and contain super-fine glitter that stay in place.
It’s great to see such versatility in this independent brand. “We love helping our customers show their true colours and keep up with the latest trends, using products made just for them.” What’s more, the products are 100% cruelty free too.
This beauty business was created through the bond of sisterhood, in order to serve people from all over the world, regardless of their skin tone and ethnicity.
The sisters say it best themselves through their motto: “Choose a shade, take a stand, and join us in making the world a more beautiful place to live – in every way.”
Visit the OPV Beauty website.