Ethiopian model, actress and designer, Liya Kebede, is the new face of Amazon Fashion Europe’s Spring/Summer 2017 range, continuing the campaign, ‘Don’t Look Like Me, Look Like You’.

Liya Kebede: new face of Amazon Fashion Europe

The campaign theme encourages Amazon customers to embrace their own personal style. With more than 350 new brands added to its European offering during 2016, including clothing from Miss Selfridge, Dorothy Perkins, Wallis, Won Hundred and House of Holland, to name a few, shoppers have much to choose from.

Items worn by Liya for the SS17 Campaign are available to buy from

Liya Kebede: new face of Amazon Fashion Europe


Images by photographer Cass Bird and styled by Julia Sarr-Jamois.


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