Just in time for Valentine’s Day, singer songwriter Jill Scott has teamed up with Hallmark’s Mahogany brand to launch the Jill Scott Collection, a range of greeting cards that caters specifically to black audiences, featuring the Grammy Award-winning artist’s style, sound and words.
Scott, who has three Grammys under her belt is also a New York Times best-selling poet, and critically acclaimed actress. She collaborated with the creative team at Hallmark to develop design themes that reflected her personality, often including layers of vivid colours, natural textures and soothing metallics. Scott also helped set the editorial ‘voice’ and wrote many of the cards— opting for affirming, optimistic and genuine messages.
“The Mahogany brand is genuine, progressive and optimistic – values that are important to me and reflected in my music and poetry, and now, through my card collection,” said Jill Scott. “I was inspired by highlights within my own life – love, marriage, motherhood – in the writing behind these cards, and I am excited to be involved in a project that will give others another way to express their love to the people that matter most to them.”
Look out for the Jill Scott Collection on Hallmark’s website: www.hallmark.com/shop-mahogany, store locations and retailers.
Cover:
You
know
how
to do
life.
Inside:
There is such a purpose
in having a friend like you.
I get to see, firsthand, how to move–
how to laugh through, love past,
and think beyond…
because sometimes I get lost
in the sauce of life.
Your example is a
beacon of light,
and I just want you to know
I’m truly grateful.
Image credit (of card): Hallmark. Image of Jill Scott: Sandra Alphonse
